Was ist SEO

SEO stands for “Search Engine Optimization” and is a marketing strategy used to help websites rank higher in search engine results (like Google, Bing, and Yahoo). By optimizing their website with keywords and content, businesses are able to increase their visibility and reach more potential customers. For example, if you own a clothing store and want to show up when someone searches “cute summer dresses”, you can create content with those keywords and add them to your website. This will help your website show up when someone searches those keywords. Statistics show that the highest-ranking websites on Google get 33% of search traffic. That means that if you want to get those clicks, you have to optimize your website for SEO. An analogy you can use to explain SEO is to think of it like a game of hide and seek. If you hide in a place no one can find you, no one will know you’re there. Similarly, if you don’t optimize your website for SEO, your website will be hidden from potential customers. Fun Fact: SEO stands for “Search Engine Optimization” and not “Search Engine Optimizer”.