Really Dumb



A case study about Amazon is an in-depth examination of how Amazon has become one of the biggest e-commerce companies in the world. It looks at different aspects of the company, such as its business model, its competitors, its marketing efforts, and its successes and failures. It also looks at how the company has changed over time and how it has adapted to changing markets. For example, Amazon started out as an online bookseller but now sells everything from groceries to electronics. It also has become a major player in the cloud computing market and has even expanded into other areas such as artificial intelligence and video streaming. It has been able to maintain its position as the world’s largest online retailer by using different strategies such as offering competitive prices, providing excellent customer service, and offering fast shipping. In terms of stats, Amazon reported revenues of $280.5 billion in 2019 and had a net income of $11.6 billion. It also had a market capitalization of more than $1 trillion in 2020. An analogy that may help to understand Amazon’s success is to compare it to a company like McDonald’s. McDonald’s started out as a small restaurant but over time has become a major fast-food chain due to its ability to adapt to changing markets and offer customers what they want. Just like McDonald’s, Amazon has been able to adapt to changing markets and offer customers what they want. Fun fact: Amazon founder Jeff Bezos used to sell books out of the trunk of his car before he founded the company.