Basics of PPS Affiliate Marketing

Alright, imagine you have a lemonade stand. You make money by selling cups of lemonade to people who walk by. Now, imagine you make a deal with a friend who has a popular snack shop. Whenever someone buys a snack from your friend’s shop, they also get a coupon for a free cup of lemonade at your stand. This is like affiliate marketing. In online affiliate marketing, you promote products or services for a company and earn money for each sale or action that is generated through your promotion. There are different types of affiliate marketing, such as Pay-Per-Sale (PPS), Pay-Per-Lead (PPL), and Pay-Per-Click (PPC). In PPS affiliate marketing, you earn money when someone makes a purchase through your referral link. For example, if you promote a new video game and someone buys it through your link, you get a percentage of the sale. In PPL affiliate marketing, you earn money when someone completes a specific action, like signing up for a free trial or filling out a survey. For example, if you promote a beauty product and someone signs up for a free sample through your link, you get paid. In PPC affiliate marketing, you earn money each time someone clicks on your affiliate link, regardless of whether they make a purchase or not. For example, if you promote a travel website and someone clicks on your link to book a hotel, you earn money for that click. One verifiable fact is that the global affiliate marketing industry is expected to reach $8.2 billion by 2022, according to Statista. This shows that affiliate marketing is a growing and profitable industry.